Choosing the best  branded pen for your small business

You've likely come across branded pens in your day-to-day life, but have you ever wondered why they're so popular? Branded pens are highly effective tools for your marketing efforts. They are practical items that your customers will use for a long period of time. That's why it's crucial to consider certain factors when designing a branded pen for your small business. In this blog post, we'll explore these factors and help you select the most suitable type of branded pen for your small business.

Which one best suits my small business

Knowing the type of branded pen to go for beforehand will save you the time ,energy and money that will be used in the long run. Branded pens come in a variety of color, material, sizes and all with different pen tip options.

The pen tip 

 The pen tip you need for your branded pens is a very important factor to consider. There are two types of pen tips available for branded pens: the medium point tip and the fine point tip.

  • Medium point tip

The medium point tip pen is the most common option because they are the most affordable. With a medium point tip pen your writing is more visible. They are  a good choice if you want pens that are  adaptable to  different needs.

  • Fine point tip

Fine point tips are  great for small writing because of its fine detailing.They offer more control and do not easily smudge.The fine point tip pen is a good choice to go for if you have a higher budget.

The material

Branded pens are usually manufactured in plastic material because they are affordable and very easy to manufacture. Plastic pens are also easy to customize.

The barrel and end tip

The barrel part of the pen is where you put your hand when holding your pen.While the end tip is the end part of your pen. Most branded pens have barrels that are adjustable and can be removed. This makes it easier to still use your branded pen even when the ink runs out. It is important to create your branded pens with barrels and end points that can be easily adjusted by your customers.

The color

Branded pens come in a variety of colors all with different designs as they represent your brand colors. However it is important to select colors that align with your brand identity. Consider using your brand's primary colors or a combination that reflects your brand's personality. This will help create a cohesive and recognizable image for your small business.


It is important to know what amount you are willing to spend on your branded pens before you manufacture them. The branded pens come with various pricing options, each corresponding to a different feature set. Additionally, when considering your purchase, it's important to factor in the desired quantity as the more pens you order, the lower the price per unit.

Choosing the best branded pen type for your business can sometimes be a challenging task as there are usually different options to choose from. However when you know the type of pen to go for, the material needed, the barrel and end point flexibility and the colors for your pen your process will not be as tiresome.

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